Top 5 Fashion Games on Android in Bulgaria: Q4 2021 Performance

In this article, we delve into the performance of the top 5 fashion games on the Android platform in Bulgaria during the fourth quarter of 2021. The data, sourced from Sensor Tower, highlights trends in weekly downloads, revenue, and active users for these popular apps.

Hair Challenge

Throughout Q4 2021, Hair Challenge saw a fluctuating trend in weekly downloads, starting at 5.1K and ending the quarter at 5.8K. Active users followed a similar pattern, initially declining from 25K to approximately 19K in early November, then rebounding to 26K by the end of December.

Love Fantasy: Match & Stories

Love Fantasy: Match & Stories experienced significant growth in weekly downloads, spiking from just 23 in early November to nearly 14K by mid-December. Active users mirrored this trend, rising sharply from 11 to a peak of 22.6K. Revenue showed a minor increase, with $18 recorded in the week of December 13.

Doll Designer

Doll Designer's weekly downloads experienced a downward trend in the early weeks, bottoming out at 1.2K in mid-December before recovering to 2.8K by the end of the quarter. Active users also saw a decline, dropping from around 6.9K to 3.1K in early December, then increasing to 5.3K towards the end of the year.

Makeover Race

Makeover Race showed a strong performance in weekly downloads, peaking at 9K in early December before settling at around 4.8K by the year's end. Active users followed a similar trend, rising to a peak of 12.7K in early December and then decreasing to approximately 7.4K by the end of the quarter.

Hair Dye

Hair Dye's weekly downloads saw a significant increase, starting at 879 in late September and reaching 7.5K by the end of December. Active users also increased notably, beginning at 3.8K and climbing to over 21K by the end of the quarter.

For more detailed insights into app performance and trends, visit Sensor Tower.